Mars & Kraft Brands

Mars offer variety of their Brands to consumers with different taste around the world such as

Mars Brands

• 3 Musketeers
• Bounty
• Extra
•  Nutro
• Uncle Bens
• Maltesers
• Pedigree
• Temptations
• Cesar
• Mis Fits
• Royal Canin
• Whiskas
• Dove
• Natural Defense
• Snickers

Mars offers various alternative to their customers that shows the responsibility of Mars towards their Customer services.

Kraft

Kraft is also performing excellent in terms of serving their customers. Kraft is offering their various brands of chocolate but at the same time Kraft offers various products under different categories such as Baking & Desert, Cheese, Coffee & Beverage, Salad Dressing, Dinner Sides and Spread and Condiments.

Kraft Various Product Categories

Kraft Chocolate Brands

This is the screen capture of official website of Galaxy Chocolates. Galaxy chocolates is considered as one of the finest chocolate. Galaxy chocolate is known for its chocolate bars and milk chocolates. Galaxy also make other chocolate products such as Nut and caramel chocolates. Chocolate milk drinks are also present in product list of Galaxy.

Galaxy Chocolate

Cadbury is also a Big name in chocolate industry it is famous for its Dairy milk chocolate bars along with its nut chocolates. Cadbury become leader of chocolate industry by providing various type of chocolates with new flavours. Cadbury also discover new chocolates on festive seasons like in india Every year cadbury comes up with a new chocolate packing at Diwali Season. Now cadbury introduce its easter egg on the occasion of easter.

Cadbury

Mars & Kraft

Mar's brand provide excellent services to their clients by offering Healthy and Nutritional chocolates. Mars brand offer their products in different packages as per the requirements of customers at the same time Mars promotes Healthy lifestyle as Mars supporting England soccer team and also in partnership with Scotland team.

Kraft food is an American manufacturing company have approximately revenue of 18.22 billion USD dollar. Kraft is come up with variety of different products and recipes that always enrich the taste of consumers. Kraft recipes always helps consumers to cook deliciously by staying at home.

Introduction of Team Members:
We are four group members working on Chocolate Bars industry that is about the various Chocolate Brands. We have selected 8 brands for this analysis. Each team member is assigned with 2 Particular Brands.

The Selected Brands:

• Cadbury
• Mars
• Hershey's
• Nestle
• Galaxy
• Toblerone (Kraft)
• Lindt&Sprungli
• Neilson

Introducing Our Writers

Gurpreet: I am currently enrolled in Business Marketing program at Sheridan College. Working on  Chocolate Brands of Mars and (Toblerone) that is owned by Kraft.

Gurpreet

Student, Sheridan College

Our Second Writer is Parminderjit Singh, he is also enrolled in Business Marketing program At Sheridan college. He is a international student and this is his second year in the Sheridan College. And he is working on analysis of Cadbury and Galaxy Chocolate.

Parminderjit Singh

Student, Sheridan College

The third writer is Kiranjeet Sidhu, enrolled in Business Marketing program at Sheridan College. She is in her second year of the course.

Kiranjeet Sidhu,

Student, Sheridan College

The fourth writer is Amandeep Singh studying in Sheridan college in General business. he is part time working in retail store.

Amandeep Singh
Student, Sheridan college