It was wonderful experience interacting with people through social media channels.Thank you for your participation. This is YouTube link to our Analytic video about chocolate bars social media campaign:
https://youtu.be/qdJ_HG0C2Q4
This Blog is published by Digital Marketing team of four students of Sheridan college. It shows the analysis of Chocolate Bars Industry.
Labels
- by kiranjeet sidhu (1)
- Chocolate Bars (2)
- Content Marketing Mars #post7 by Gurpreet (1)
- Digital marketing team - chocolate Bars (1)
- Facebook by Gurpreet (1)
- Hershey and lindt # post 1 by Kiranjeet Sidhu (1)
- Hershey and lindt # post 3 by Kiranjeet Sidhu (1)
- Kraft Fan Page #Post 6 by Gurpreet (1)
- Mars & Kraft (Social Media Strategies) #Post7 by Gurpreet (1)
- Mars & Kraft Brands #post 1 by Gurpreet (1)
- Mars & Kraft LinkedIn Analysis #post 3 By Gurpreet (1)
- Mars & Kraft post#2 by Gurpreet (1)
- Mars & Kraft YouTube Analysis #post4 by Gurpreet (1)
- Mars $ Kraft #Post 1 (1)
- Mars Fan Page #post 5 By Gurpreet (1)
- Post # 2 by Kiranjeet Sidhu (1)
- Post # 4 by Kiranjeet Sidhu (1)
- Post # 5 by Kiranjeet sidhu (1)
- Post # 6 by Kiranjeet Sidhu (1)
- Post # 7 by Kiranjeet Sidhu (1)
- Post #1 by Paminderjit Singh (1)
- Post #2 by Parminderjit Singh (1)
- post #3 by Parminderjit singh (1)
- Post #4 by Parminderjit Singh (1)
- Post #5 by Parminderjit Singh (1)
- Post #6 by Parminderjit singh (1)
- Post #7 by parminder jit singh (1)
Wednesday, 13 April 2016
Tuesday, 5 April 2016
Campaign
This campaign is created for Nestle.
My idea is to raise awareness about my campaign with
using social media
Anyone can have my products from my campaign
Goal is to get as many customers without using social
media
Over the summer break mostly when children are off
school.
My strategy is to not use social media and use boards
and stand to promote my product.
I will attract this campaign by using colorful poster
so children would want to know what is going on, games and a lot of stands.
Cadbury vs Galaxy content marketing
I am
launching a social media campaign for Galaxy Chocolate. According to me Galaxy
Chocolate is not interacting with people through social media. This campaign
will focus on the people who uses social media every day. As seen in the older
posts Galaxy chocolate is doing nothing to engage with people through social
media. On the other hand, Cadbury is doing lot more to attract new customers.
The main objective of this campaign is to increase number of likes, followers
and subscriptions on Facebook, Twitter and YouTube.
According to
this campaign Galaxy chocolate have to start posting more frequently on its
social media channels to attract more and new customers. One more thing is
that, Galaxy have to promote its products more and starts engaging with the
customers. Which will automatically attract new customers
Monday, 4 April 2016
Content Marketing Mars
There is no existence of any business without awareness.
Awareness is the key to success. Every business use variety of tools to promote
their products such as through social media Facebook, YouTube or Televisions
and Radios.
As Marketing Co-ordinator, I am supposed to launch Mars
Chocolate Bars Campaign with the slogan “Live for Taste”. The basic idea behind
launching this campaign is to create awareness about our products or grab the
attention of audience towards our product because that may help to increase the
sales of product.
The target audience for Mars Chocolate brand will be
youngsters that are from the age of 12-30 and 30-45. Now a days consumers are
more conscious about their products so that’s why they hardly prefer to eat
chocolate after the age of 45 or 50.
Example |
We are supposed to launch this campaign in winter during
Christmas and New Year resolution because sometimes season also change the
taste of consumer. Very few people like to have Chocolate in summer.
Our team will help to promote this campaign on Facebook Page
and YouTube Channel because these platforms are mostly used by consumers and
through these channels it will be easy to cover wider area with large number of
audience at few cost.
This campaign is for those people who are really
care about the taste “Live for Taste” that will provide all the information
benefits about our products moreover this campaign includes cash prizes, Free
coupons, Games and Activities that will definitely help to grab the attention
of audience.
Sunday, 3 April 2016
Content Marketing
Even though Lindt is more popular than Hershey but the Lindt's content marketing is not as much popular as Hershey. Hershey is organising certain events for community welfare as well as organising reward programs but Lindt is not involved in any such activities.
Both the brands are active and popular on social media but Lindt should take part in community welfare and involves the participation of the people to get the creative ideas which will help in growth of the company as well as the social active status.
Both the brands are active and popular on social media but Lindt should take part in community welfare and involves the participation of the people to get the creative ideas which will help in growth of the company as well as the social active status.
Lindt Fan Page
Facebook: https://www.facebook.com/lindtchocolateworld/?fref=ts
Twitter: https://twitter.com/Lindt
LinkedIn: https://www.linkedin.com/company/lindt-&-sprungli
Twitter: https://twitter.com/Lindt
LinkedIn: https://www.linkedin.com/company/lindt-&-sprungli
Saturday, 2 April 2016
Galaxy Fan Pages
Twitter - https://twitter.com/chocolategalaxy
LinkedIn - https://www.linkedin.com/pulse/snickers-mars-twix-milky-way-mm-maltesers-bounty-dove-kis-gyala
This is the
fan page of Galaxy chocolates but it also contains, Snickers, Mars and Twix
etc. brands as seen in the image.
People posts
about commercials of galaxy chocolate and also posts images and videos while
eating galaxy chocolate.
Friday, 1 April 2016
Hershey Fan Page
The Hershey fan club is at every social media site such as facebook, twitter etc.
Facebook: https://www.facebook.com/HersheysChocolateWorld/?fref=ts
Twitter: https://twitter.com/chocolateworld
LinkedIn: https://www.linkedin.com/company/the-hershey-company
The fanpages shows about the latest updates of the Hershey and their special events are also posted by the company.
Facebook: https://www.facebook.com/HersheysChocolateWorld/?fref=ts
Twitter: https://twitter.com/chocolateworld
LinkedIn: https://www.linkedin.com/company/the-hershey-company
The fanpages shows about the latest updates of the Hershey and their special events are also posted by the company.
Kraft Fan Page
Here are three unofficial pages of Kraft that are created by
some of Kraft fans, followers.
All these 3 pages of Kraft is available on Facebook. Mostly
in these all three pages people give review about the services by Kraft and
people used to Checked In whenever they visit Kraft. Here are some of the
pictures for more clarification:
Examples |
Examples |
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